Let's be honest here, we hate how the media has continued to portray the Broncos as the new worst team in the NFL. Article after article of 3-13 predictions, bottom of the worst division in the league, Mckid couldn't manage a Mcdonalds, on and on. It's not only the large sportswriters who cover the whole league, our very own local coverage has been one sided as well. I'll tell you a little secret, they're loving it.
I can guarantee the Denver Post has never received as much traffic as they have this summer, ever. The Bronco fans are in complete pandemonium. Have you spoke with any casual Bronco fan of late? If you haven't, I can tell you it doesn't sound good. Take a brief look at the hundreds of comments under each article on the DP, the NFL Network, ESPN, you name it. All that the posters are doing is adding fuel to the writers fire. Rationalism does not sell advertising, however it's cousin sensationalism does sell. Not only does it sell, but it keeps bringing them back. We wanna give them excuses for writing abominations such as; They have to follow so many teams that they don't have time to look into our team in depth, they don't like McDaniels, and they think Cutler is the second coming of Christ. The truth is they don't care. They get paid to write articles that leave startling impressions on it's readers, in which gives readers a reason to come back for more.
It gets even better though. Lets say the Broncos have a year like the Dolphins had last year. We suprise everyone and make it to the playoffs. Now these same writers that criticised us all year will be writing articles on how amazing McDaniels is, how we are the surprise of the season, Orton was the diamond in the rough, Moreno best selection of the draft, no one seen this coming, more articles that play with our emotions. Once again selling more advertising in their papers and on the web. Worst case scenario for them is that they're right and then they can write articles on firing McDaniels as a coach, or how owner Pat Bowlen is going senile, and taking the team with him. I wanna call that a win win for them and a loosing situation for us.
To sum this up my friends we can always choose to not click on an article that is written in distaste, but we can't get enough of our team as it is. We choose to drudge through these poorly written articles just to satisfy our hunger. The only thing I can recommend is to post with integrity. If you think we are headed in the wrong way, use considerate, and well thought out reasons. If you feel we are headed in the right direction, make sure you let others know why you feel that way as well. If your on the fence I recomend reading this article by Bronco Bear. Until we as fans want to read articles that don't play on our fast twitch emotions, we are left with nuggets like these.
At 100 percent efficiency, Orton is a mediocre NFL quarterback.
Thanks for that one Kiszla!