Sometimes when surfing the net, I come across something that makes me appreciate the Denver Broncos organization more. This morning I encountered stories about the San Diego Chargers and how Bill Johnston, organization's PR director, was telling the media and their fan base to "take a chill pill". Now I understand that a front office is always going to try to put a positive spin on things, but this crossed a line.
First off, the media; guess what Mr. Johnston, it is the media's job to report on what actually happened and to provide unbiased analysis of events. Although every article includes the author's opinion, the media is not supposed to provide spin to their stories. Of course it happens, but ideally, it should not. Any objective analysis of the Chargers' recent play would not show the team in anything resembling a good light. They did nothing to deserve positive coverage in the media. They earned every statement of their season being a lost cause, and they will have to earn their way back into serious consideration as a contender by any media outlet.
Now let's talk about the fans treatment of and by the team. If the Broncos had laid an egg such as the Bolts did on Monday, I would be up in arms. That would be an unacceptable performance from the team that I support with my purchases of merchandise and occasionally tickets. Spending my money on licensed merchandise and apparel as well as watching on tv which increases ad revenue earns me and any other fan the right to say whatever we want about the teams we support. Johnston did his team no favors by whining about the comments levied at them after the game. It comes off as rather pathetic and disingenuous. Even if he sincerely believes what he said, he should have at least acknowledged that the fans and media have legitimate concerns. There was nothing good in that game from the perspective of a Bolts' fan. How about rather than telling your fan base to take a chill pill, you instead give them real tangible reasons to believe your team will turn it around? How about acknowledging that last week's performance was unacceptable?
It is things like this that make me glad I am a Broncos' fan. Our front office and management is not afraid to make changes when things aren't working. The changes may not always work, but at least we don't get the status quo shoved down our throats. When the coaching stagnates for an extended period of time, we get a change, even if that means ending the era of a legend (Shanahan). If there is a way that the organization thinks it can make a big step forward in player personnel, they do it (Manning). Even if I disagree with the individual move (which you all know I did in this case), I appreciate that the team is willing to take a chance in an effort to put a better product on the field. I feel for our counter parts in Bolts From the Blue. But at the end of the day, I love what we have in our organization, so I say "better them than us". Sorry Bolts fans.


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