clock menu more-arrow no yes mobile

Filed under:

Broncos, city officials introduce vision to replace south parking lots with entertainment district

The plan includes converting 52 acres of parking into a mixed-use neighborhood to enhance the game-day experience for fans and create a live-work-play area for locals.

If you buy something from an SB Nation link, Vox Media may earn a commission. See our ethics statement.

Kansas City Chiefs v Denver Broncos Photo by Justin Edmonds/Getty Images

Good morning, Broncos Country!

In about 10 years, your game-day visits to Mile High could be that much cooler.

The Denver Broncos and city officials are taking the first steps to pursuing a development idea around Mile High Stadium that’s been tossed around for years - developing the south end parking lots into an entertainment district.

Team representatives have joined with the Metropolitan Football Stadium District and the Denver Department of Community Planning and Development to create their vision, which includes phasing in over the next decade a mixed-use neighborhood featuring bars, restaurants and other game-day favorites.

Denver Community Planning and Development

The area spanning 52 acres - and nearly half of current stadium parking - is also expected to include housing and will replace any lost parking spaces via parking decks.

Brad Buchanan, executive director of DCPD, said this plan is an opportunity to enhance the game-day experience for fans as well as ensure a new source of revenue to help pay on-going costs for the 17-year-old taxpayer-owned stadium.

“This is really game-changing,” Buchanan told the Denver Post. “It really is game-changing for our city, and it gives the opportunity to, we think, find the right, smart, new ways to develop in our city in a time when that really takes some smarter approaches than we have needed to use in the past.”

The MFSD and Broncos’ vision is to create a neighborhood hub where people can live, work and play, as well as provide a better game-day experience for fans and improve critical transportation connections to the South Platte River, transit stations and downtown.

The foundation for this idea grew out of a 2013 plan provided by Sun Valley residents and business owners that recommended creating a year-round, mixed-use retail, entertainment and cultural hub to complement the stadium and other area recreational opportunities, with Lower Colfax as a “main street.”

City officials said the Denver Housing Authority has a mixed-income public housing development underway in this neighborhood, and planners say they will work closely with DHA and its residents to incorporate their needs and perspectives into this master plan. Public meetings will begin this spring.

“This is a unique opportunity for the district to become a year-round destination with places to live, eat, shop and enjoy,” said Mac Freeman, chief commercial officer for the Denver Broncos. “Similar to what many other sports teams around the country have done, this is a great chance to turn empty lots into family-friendly spaces that draw visitors throughout the year.”

Now if the Broncos can just find a company to buy the naming rights to the field...

Horse Tracks - docllv’s picks of the day

Dementia claims in NFL concussion settlement are going unpaid, lawyers say - The Washington Post
Appeals of diagnoses are delaying, and sometimes denying, payments to former players who say they’re suffering cognitive damage.

Ex-NFL Star Ricky Williams Now Pitching Drug That Got Him Banned - Bloomberg
Marijuana derailed running back Ricky Williams’s NFL career, but now the same drug may help launch the next phase of his business career.

Horse Tracks

Pat Bowlen has greater stake after Broncos buy a portion of John Bowlen's minority interest |
The team has reached an agreement to buy a percentage of John Bowlen’ minority ownership stake, per the statement released by the Broncos.

Are NFL Free Agents Ignoring The Denver Broncos?
Fans are beside themselves, with the perceived notion that no free agent wants to come to Denver. Is the sky falling in the Mile High City?

Report: Broncos in market for veteran TE; eyeing Marcedes Lewis?
Although he turns 34 in May, Lewis remains a very capable player.

NFL Mock Draft: Bills trade up Giants, Broncos trade up |
Projecting two more teams trading up into the top four, with the Giants moving down. We ran it by execs across the league, and they could see it happening.

2018 NFL Draft: Five takeaways from Sam Darnold's pro day -
Daniel Jeremiah says Sam Darnold's pro day was a strong closing argument for the player NFL teams expect to be the No. 1 overall pick of the 2018 NFL Draft.

The state of every NFL team after Week 1 of free agency | NFL Analysis | PFF
After the dust has settled on the first weekend of 2018 free agency in the NFL, we at Pro Football Focus break down all 32 teams by who's in the door and who was shipped out as well as each team's biggest draft need to date.

2018 NFL power rankings: The Browns are your new offseason champs! -
The Browns are your new offseason champs, but the ACTUAL champs aren’t far behind. We ranked the NFL’s most improved teams.

NFL linemen are getting rich, and they can thank college prospects -
Retired NFL lineman Geoff Schwartz explains why teams are putting so much value on veteran offensive linemen.

Marshawn Lynch restructures contract with Raiders -
If there were any lingering concerns about Marshawn Lynch's future in Oakland (there shouldn't have been) you can toss them out the window.

Martellus Bennett unsure if he'll play football in 2018 -
Following his failed attempt to reunite with his brother on the Patriots' roster, free-agent tight end Martellus Bennett is unsure if he will play football in 2018.

Jets' Bridgewater not 'comfortable' talking about knee -
If Teddy Bridgewater is the answer at quarterback for the Jets, then he has to clear up questions about his knee. In his introductory conference call Wednesday, Bridgewater failed to do so.

Bucky Brooks' top 5 2018 NFL Draft prospects by position 2.0 -
Bucky Brooks unveils his updated rankings by position for the 2018 NFL Draft. Josh Rosen remains the QB1, and a couple of Georgia Bulldogs prospects are among the risers.

NFL’s competition committee finalizes its catch rule proposal - The Washington Post
The committee's proposal for simplifying the controversial rule must be ratified by at least 24 of the 32 NFL teams.


Do you like the idea of an entertainment district around the stadium instead of parking lots?

This poll is closed

  • 48%
    YES! Maybe if they make enough money, ticket prices can go down!
    (135 votes)
  • 5%
    NO! I don’t know why I don’t like it, but I like to be against anything that sounds cool.
    (14 votes)
  • 20%
    Until I can afford a ticket to a game at Mile High, I really don’t care what they do with the stadium.
    (57 votes)
  • 26%
    I just really only care about what happens ON the field.
    (73 votes)
279 votes total Vote Now